Company

Where Human Connection Meets Intelligent Technology

At CodeBaby, we’re redefining AI with emotionally intelligent digital humans designed to support, scale, and humanize how the world learns, heals, and interacts. Meet the people, principles, and purpose behind our mission to build tech that feels personal—and makes a difference.

Insights and Updates

AI in Education: A New Era for Learning and Equity

AI in Education: Rethinking What’s Possible In this thought-provoking article, CodeBaby CRO Michelle Collins explores how AI—and specifically emotionally intelligent avatars—can help schools address some of their biggest challenges, from teacher shortages to learning inequities. Rather than replacing educators, AI

Ethics in AI: Data Usage and Embeddings — The Invisible Architecture of AI

What powers AI isn’t just algorithms—it’s us. In this thought-provoking piece, CodeBaby CRO Michelle Collins explores the invisible foundation of AI: the data and embeddings that shape how machines “understand” the world. From hidden bias in training sets to the

AI Shouldn’t Replace Us—It Should Work With Us

In response to the viral “Worker Replacement Program” slide from OpenAI, CodeBaby offers a different perspective: AI should augment human capabilities, not eliminate them. While hype around automation grows, real-world applications show that AI works best when paired with people.

CodeBaby Partners with the Society of Jesus to Revolutionize Healthcare Access in the Dominican Republic

CodeBaby has partnered with the Society of Jesus to launch PrimarAIcare, a groundbreaking initiative using AI avatars to improve healthcare access in 160 remote communities across the Dominican Republic. By replacing phone-based consultations, these avatars streamline communication, reduce wait times,

Codebaby: Building Customer Confidence: AI Trust Strategies with CodeBaby’s Michelle Collins

Building customer trust in AI is key to successful adoption. CodeBaby’s Michelle Collins shares expert strategies on fostering confidence in AI-powered interactions—ensuring transparency, reliability, and user-friendly experiences. Learn how businesses can bridge the trust gap and enhance customer relationships with

How AI Avatars Can Support Mental Health Without Replacing Human Connection

AI avatars are revolutionizing mental health support, providing accessible and personalized assistance while maintaining the irreplaceable value of human connection. These digital companions can offer guidance, emotional support, and resources—enhancing traditional care rather than replacing it. Discover how AI is

A Story of Innovation: The Evolution of CodeBaby

Our story begins in 2012, when Norrie Daroga, a leader in elder care marketing, and Mark Stephen Meadows, an innovator who had literally written the book on avatars, joined forces to create Geppetto Avatars. Their mission? To make technology more human—functional, interactive, and compassionate. By 2015, they gained access to the cutting-edge IBM Watson AI platform, launching a fully interactive virtual health assistant that set new standards for patient engagement across North America. While Mark has since moved on to pursue new ventures, Norrie remains at the helm, pushing innovation forward.

 But the roots of CodeBaby go back even further. Founded in 2001 by two visionary doctors in Canada, CodeBaby revolutionized how businesses engaged with their audiences. With proprietary animation tools and a deep understanding of emotional engagement, CodeBaby created beautifully animated tutorials and interactive experiences for Fortune 500 companies in healthcare, finance, eCommerce, and beyond. By combining storytelling, gaming expertise, and emotional intelligence, CodeBaby helped businesses captivate audiences and drive meaningful connections.

In 2016, Geppetto Avatars—by then operating as idAvatars—acquired CodeBaby. The integration of CodeBaby’s animation tools with idAvatars’ advanced AI technology marked the beginning of something special: a seamless blend of empathy, technology, and engagement. Recognizing the strength of CodeBaby’s legacy and innovation, the company proudly embraced the name CodeBaby moving forward. 

Today, CodeBaby is a leader in creating real-time, animated 3D avatars that humanize AI and make interactions engaging, dynamic, and emotionally intelligent. We’ve modernized our proprietary tools to meet the demands of today’s industries—whether it’s healthcare, education, retail, or customer service. But our mission remains the same: to put a friendly, empathetic face on technology and connect people to the services they need.

 From our early days to now, CodeBaby continues to redefine what’s possible with avatars and AI—one conversation at a time.

Our Ethos

At CodeBaby, we’re redefining what it means to be human in the digital age. We build AI that empowers people — not replaces them — because real connection can’t be faked, and trust can’t be bought.

Our digital humans are designed with intention: relatable, emotionally intelligent, and rooted in respect for authenticity. We choose not to create deepfakes or hyper-photorealistic replicas. Instead, we deliver avatars that build real bridges between people and technology, helping organizations scale impact without sacrificing trust.

Ethics aren’t an afterthought at CodeBaby — they’re built into every decision we make. We believe in leading with transparency, using technology to serve communities, and staying true to a higher standard even as innovation moves faster than ever.

When you choose CodeBaby, you’re choosing a partner who stands for more than capability. You’re choosing purpose, responsibility, and a future where technology enhances humanity instead of eroding it.