CREATE THE ULTIMATE IN BRAND ADOPTION AND MEDICATION ADHERENCE
New technology allows for physicians, the greatest influencers on patient compliance, to interact and support medication adherence in simple, targeted ways that get results.
With iDAvatars’ intelligent virtual assistants (IVAs) and optimized support tools at the moment of prescribing and/or ordering, HCPs start patients on brand name medications immediately. At the same time, they improve patient support, and pharmaceutical manufacturers increase and retain patients while fostering brand loyalty.
WAYS TO ENGAGE FROM HCP TO DTC
PERSONALIZATION & INTEGRATION
iDAvatars gives you a proactive approach to disease-state education and eSampling queries by providing information from multiple data sources such as professional portals, EHRs/EMRs, and knowledge and inventory data bases. Because iDAvatars has a flexible integration, we anticipate when HCPs may need more samples and accompanying education.
ATTRACT & RETAIN
Using iDAvatars’ solutions on your brand websites you can convert, switch, and encourage new patients to take the first step. The virtual assistant emotionally engages patients and reflects your brand persona and target audience. For ongoing care, your IVA enhanced pharma portal becomes a digital health coaching, and medication adherence tool.
CLINICAL TRIAL OPTIMIZATION
We do the legwork in qualifying patients for the clinical trial by guiding and assisting in the health questionnaires. iDAvatars ensures form accuracy and completion by providing help bubbles, illustrative props, and answers to the most frequently asked questions. Once the patient is qualified, an appointment scheduler is provided showing the nearest clinical trial location.
PATIENT EDUCATION & PHYSICIAN SUPPORT
The IVAs act as the virtual coach within a simulated clinical setting. Multiple educational segments can be created to address barriers, risks, and even drive action to sign up for trial notifications on websites like I’m In. Allowing the virtual agent to do the repetitive work of explaining and educating encourages further HCP engagement reduces your workload and your costs.
- Up to 18 times more conversions with IVA
- Improved medication adherence
- Steamlined clinical trial qualification
- Reduced HCP and clinician time spent on education
- Improved patient health literacy and education
- Increased brand awareness, engagement, and loyalty